Superstar Madonna has launched the hunt for the next Material Girl who will be the face of her teenage clothing line replacing Gossip Girl star Taylor Momsen. The line was launched last year with Madonna collaborating with her daughter Lourdes.
The selection will involve fans voting for their favourite material girl on the brand’s website. According to the pop star, the next Material Girl has to be trendy, young and hip in addition to oozing oodles of confidence and oomph factor.